Purpose and mission, is it the same?

20 April 2021

For a few years, we have heard about the purpose of the company, and many wonders: what difference is there between purpose and mission? The answer is: YES and NO. They can be the same, but they can also be complementary. For more than three decades, the term mission has been used in companies under… Read More


WIN, WIN & WIN

11 November 2020

In less than two minutes we explain why UNITY is key to success of high-performance teams and how we connect people with the company’s strategy through the purpose.


THE SENSE OF PURPOSE IN TIMES OF CRISIS

8 October 2020

Are the companies that practice the Management by Missions better qualified to face the outcomes of the crisis? What does the sense of purpose bring to their management? Last September, on the 8th, DPMC Beyond Business held a webinar with the collaboration of Pablo Cardona, Dean of the School of Management and Communication at UNIR;… Read More


EL SENTIDO DEL PROPÓSITO EN TIEMPOS DE CRISIS

8 October 2020

Are the companies that practice the Management by Missions better qualified to face the outcomes of the crisis? What does the sense of purpose bring to their management? Last September, on the 8th, DPMC Beyond Business held a webinar with the collaboration of Pablo Cardona, Dean of the School of Management and Communication at UNIR;… Read More


STRATEGIZING FOR THE NEW NORMAL

10 June 2020

Three years ago, in the article “Strategising for the Future” of The European Business Review with IESE professor Joan Enric Ricart, we theorized about a future increase of uncertainty and malleability of markets. What we didn’t know is that this “future” would be the today’s “present”. Covid-19 crisis has dramatically increased the forces of change… Read More


TWELVE THOUGHTS ON THE PURPOSE IN TIMES OF CRISIS

1 June 2020

We compile in an article the thoughts that we have published on LinkedIn during April about the management of the purpose in times of crisis. Feedback received encourages us to stay focused on purpose as a long-term strategy and to use purpose to motivate and to focus our organization. Hopefully, you like it and it… Read More


ANTONI PUIGMAL IS THE CEO OF THE COMPANY FUNDERIA CONDALS, S.A.

20 May 2020

Funderia Condals, S.A. is a family business that exports the 96% of its sales, with factories in Catalonia and Slovakia, and started applying the Management by Missions on the company in 2016. How has your relationship with the collaborators changed after applying this model? Antoni Puigmal explains that this model generated a great impact on… Read More


Carlos Rey is Founder of DPMC and Professor and Director of the Chair Management by Missions and Corporate Governance at Universidad Internacional de Cataluña

20 December 2019

He has worked as Executive Steering at Ficosa International and in the German multinational Hulsbeck und Fürst. What are the key ideas of the book “Purpose Driven Organizatons”? The book revolves around an idea. The purpose has three dimensions: knowledge, motivation and action, which we represent as head, heart and hands. The intention is to... Read More


Nuno Pitta, CEO of DPMC, expert in strategy and change management

9 December 2019

He has been a corporate governance manager at Pwc working directly with clients such as Novartis, Camper, Chevron Texaco, Sara Lee, Sony, Indukern Group, Ferrer and others. Former CEO of Dows Group, international electronics retail chain. How can we build a solid and differentiating purpose? What makes a purpose differentiator of any other is the... Read More